CADBURY DAIRY MILK PLAIN MILK CHOCOLATE BAR

CADBURY DAIRY MILK PLAIN MILK CHOCOLATE BAR

PRIMARY USES

1. Energy-Dense Nutritional Supplementation with Classic Creamy Taste
Primary Use: Provides a classic, creamy milk chocolate bar made with a glass and a half of fresh milk, offering a concentrated source of energy (approximately 530-534 kcal per 100g) in a familiar, palatable format suitable for patients requiring caloric supplementation during recovery or illness.

How it helps: For the dietitian and clinician, patients with cancer cachexia, malabsorption disorders, or recovering from illness often have poor appetite and elevated energy needs. A 25g serving provides approximately 133-140 kcal, 7.5-8g fat, and 14-15g carbohydrates. The smooth, creamy texture and familiar taste can encourage consumption when appetite is poor. Made with a glass and a half of fresh milk (milk solids 20% minimum, actual 23%) and 100% sustainably sourced cocoa through the Cocoa Life program. For the patient, this offers a comforting, energy-dense treat that can help boost caloric intake while providing sensory pleasure.

2. Mood Enhancement and Sensory Comfort in Palliative and Supportive Care
Primary Use: The classic, creamy taste of Cadbury Dairy Milk provides a familiar, comforting sensory experience that can lift mood and offer a moment of pleasure for patients undergoing treatment or in palliative care.

How it helps: For the oncology dietitian and palliative care nurse, patients experiencing taste alterations, low mood, or emotional distress may respond positively to familiar, comforting foods. The smooth texture and rich flavour of Cadbury Dairy Milk offer a simple, accessible source of pleasure. For the patient, this provides a small moment of normalcy and comfort during challenging health journeys.

SECONDARY USES

1. Non-medical comfort for needle phobia or distressing procedures: Offering a small piece of Dairy Milk Plain as a reward or distraction during venepuncture, cannulation, or vaccinations can reduce anxiety, with the familiar, comforting chocolate flavour providing a pleasant sensory focus.

2. Reward to improve adherence to oral nutritional supplements (ONS): For patients who refuse or struggle to consume prescribed oral nutritional supplements, offering a small piece of chocolate as a reward can serve as positive reinforcement, improving acceptance and adherence to nutritional therapy.

3. Portion-controlled treat for patients with dietary restrictions: The bar format allows for easy portion control (one row or 25g serving). Available in sizes ranging from 37g bars to 150g slabs and multipacks .